21 Sep 08 Nikon Steadies the Action With New AF-S VR Nikkor 300MM F2.8G IF-ED Lens
Popular Long Range, Fast Aperture Lens Now Features Nikon’s Renowned Vibration Reduction Technology
MELVILLE, NY, SEPTEMBER 16, 2004 - Nikon (www.nikonusa.com), the world leader in photography, today announced an all-new AF-S VR Nikkor 300mm f/2.8G IF-ED super-telephoto lens that features Nikon’s remarkable Vibration Reduction (VR) technology. Designed to work seamlessly with Nikon’s digital and film SLR cameras, this new lens offers professional sports and action photographers a high level of quality, precision and performance.
“Nikon shooters will attest that Vibration Reduction technology works more effectively in achieving sharper pictures in low light or shaky conditions than any other existing technology. Now sports and action photographers can reap the benefits of VR in a focal length they most often use. Coupled with the added advantage of Nikon’s new Nano-Crystal AR coat, photographers can expect very sharp, high-contrast images from the new AF-S VR Nikkor 300mm f/2.8G IF-ED lens,” said Jerry Grossman, vice president of Marketing, Nikon Inc.
Based on the extremely popular and well received AF-S Nikkor 300mm f/2.8G IF-ED II, the new lens has been upgraded in specifications and performance to fully satisfy professional photographers. The first addition to this fast and powerful lens is the benefit of VR (Vibration Reduction) - an innovation that allows photographers to take high-quality handheld shots indoors and in dark locations at shutter speeds three stops slower without compromising the sharpness of the picture. A choice of two VR modes allows photographers to best match their shooting conditions and further augments the effectiveness of VR performance. Normal mode primarily compensates for camera shake, and includes automatic panning detection as well as automatic tripod detection. Active mode effectively compensates for vibration in situations where it is pronounced and frequent, such as when shooting from a moving vehicle.
Along with the adoption of VR technology, the new lens also offers handy access to a control pad on the side of the barrel for seamless usability. A Focus Mode switch enables instant and easy switching between M/A (Manual-Priority Autofocus) and M (Manual Focus) modes, while a Focus Limiter switch restricts AF-servo movement within a selected shooting distance range. New Focus Preset buttons can instantly recall a preset focal point - a priceless feature when photographers shooting sports need to quickly return focus to a specific location such as a base or a team’s goal.
The AF-S VR Nikkor 300mm f/2.8G IF-ED also benefits from Nikon’s new Nano-Crystal AR Coat, which demonstrates superior anti-reflective properties to virtually eliminate ghost and flare to provide clear and vivid images when shooting under powerful sunlight or indoors under spotlights.
The features already incorporated in the lens’ predecessor are carried over as well. This includes Nikon’s exclusive SWM (Silent Wave Motor) that combines fast and accurate autofocusing with super-quiet operation, ED glass elements that minimize chromatic aberration, Internal Focusing (IF) for smoother focusing and a better balanced body, as well as a rubber ring on the lens mount that delivers the same level of resistance to dust and drops of water as Nikon’s professional cameras such as the F6 and D2X and D2H.
Compatibility with Nikon’s TC-14EII (1.4x), new TC-17EII (1.7x), and TC-20EII (2.0x) teleconverters extends the flexibility and total reach of the lens to as long as 600mm when mounted on a 35mm film SLR. When mounted on a Nikon digital SLR, photographers can achieve an angle of view equivalent to a 900mm lens.
The AF-S VR Nikkor 300mm f/2.8G IF-ED lens is scheduled to be available at authorized Nikon dealers beginning January 2005.
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21 Sep 08 Nikon Introduces F6 as Pinnacle of 35MM SLR Photography
Nikon F6™ Becomes the Next Legendary F-Series Camera That Offers Cutting-Edge Technologies to 35mm Film Photography
MELVILLE, NY, SEPTEMBER 16, 2004 - Responding to the demands of professionals and enthusiasts around the world, Nikon (www.nikonusa.com) today introduced the F6™ 35mm professional SLR - a flagship film camera that seamlessly blends cutting-edge new technologies and uncompromising craftsmanship to offer film enthusiasts the finest shooting experience an SLR camera can offer.
The F6 benefits from the aggressive advancements in camera technology Nikon has made in response to an explosive demand for high-end digital cameras. It embodies Nikon’s latest technological advancements, such as the Multi-CAM200 11-area AF system for exceptionally high-speed autofocus operation with outstanding accuracy, and the i-TTL Creative Lighting System for incomparable flash photography. The F6 features a newly refined proprietary 3D Color Matrix Metering system for improved accuracy in scene recognition and exposure. The camera also operates at highly subdued noise levels to ensure the ultimate shooting experience. For film shooters, the F6 undoubtedly represents the epitome of 35mm SLR photography and cutting edge performance.
“While many professional photographers have rapidly adopted digital photography in their workflow, there are several who enjoy the choice of using 35m film, depending on the situation or circumstance they are photographing in. Nikon recognizes this, and with the F6 and the newly announced D2X digital SLR camera, we are offering photographers the best cameras in both categories, for a seamless experience in performance, features and usability,” said Jerry Grossman, vice president of Marketing, Nikon Inc.
The F6 is the sixth model in a legendary series of F-series professional film SLR cameras from Nikon. First introduced with the Nikon F in 1959, the series has transcended newer challenges over the years with successive new models. The original Nikon F was succeeded by the F2 (1971), F3 (1980), F4 (1988) and the critically acclaimed F5 in 1996. Each of these cameras inherited select elements from its predecessors, including the legendary Nikon F mount and a consistent design philosophy to offer professionals tools of the highest caliber and performance. Each successive model also raised the bar for innovation and technological advancement to meet the increasingly diversified needs of professional photographers. Today, tens of thousands of Nikon F-series SLR cameras and Nikkor lenses are put to test daily around the world, helping photographers make great pictures. The new Nikon F6 promises to uphold Nikon’s tradition of innovation and enduring value.
F6 offers New Features for Film Fanatics
The Nikon F6 35mm film SLR camera earns its right to become the next flagship Nikon F-Series professional camera by incorporating remarkable new technologies and design enhancements that give photographers who prefer film the highest level of performance in an SLR camera. In addition to incorporating Nikon’s new Multi-CAM2000 11-area AF system and powerful i-TTL Creative Lighting System, the F6 also incorporates several fine refinements in design and construction. It features an improved Nikon 3D Color Matrix Metering system for greater accuracy in scene recognition and exposure, as well as a new shutter unit crafted from DuPont™ KEVLAR® and a special aluminum alloy for unparalleled reliability, lighting-quick movement and precision. Nikon engineers have successfully subdued the camera’s operational sounds by using a professional echoic chamber to measure sound and vibration meticulously and then craft the camera with parts that have been highly refined for absolute minimum vibration, and frequency of movement attenuated to a level below that detectable by the human ear. Constructed on an aluminum-alloy die-cast chassis with magnesium-alloy front body and covers (top, bottom) and strategically placed rubber surfaces, the F6 is built like a tank, and has undergone several reliability and rigidity tests to ensure flawless performance. A self-diagnostic shutter incorporated in the camera has undergone testing to assure accurate release up to and beyond 150,000 cycles, even in the most extreme environmental conditions. The F6 undoubtedly goes beyond Nikon’s uncompromising standards of quality, durability and rigidity that photographers around the world expect and trust.
The F6 also features a variety of exciting, innovative control options such as a customizable function button, built-in data back functions, shooting data memory and compatibility with a new Multi Power Battery Pack MB-40. This new power pack boosts the camera”s framing rate from a native 5.5 frames per second to a full 8 frames per second, allowing Nikon engineers to reduce the size of the F6 significantly from its predecessor, the F5. With the convenience and versatility afforded by 41 Custom Settings, photographers can also fine-tune the F6 to suit their individual shooting preferences and requirements.
The new flagship film SLR also boasts a number of dedicated accessories. These include the Multi Power Battery Pack MB-40, interchangeable focusing screens (seven types), Data Reader MV-1 and camera cases. The Nikon F6 is scheduled to be available at Nikon authorized dealers in October 2004.
Nikon F6 Feature Highlights
High-precision shutter unit
No shutter unit in any other camera comes close to matching the precision and durability of the F6’s assembly. Created from cutting-edge materials - DuPontTM KEVLAR® and a special aluminum alloy - the blades of the shutter unit offer unparalleled reliability and are extremely lightweight, for lightning-quick movement. For enhanced accuracy, the movement of the blades was carefully analyzed during the design process using a high-speed video camera and computer simulations, enabling unprecedented precision even at shutter speeds of up to 1/8,000 second.
DuPontTM and KEVLAR® are trademarks and registered trademarks of DuPont or its affiliates.
Minimized operational sound and vibration
Nikon engineers were so intent on subduing the camera’s operational sounds that they used a professional audio room to properly gauge the sound quality and frequency. The degree of vibration to which every part of the camera would be subjected was measured. This meticulous approach has resulted in a camera comprised of parts that have been highly refined for absolute minimum vibration, and frequency of movement attenuated to a level below that detectable by the human ear.
Highly efficient mechanics
The development of the F6 marks the first time 3D computer movement analysis has ever been applied to an SLR. This technique reveals the degree of power distributed to or generated by particular parts in specific directions. This made it possible for Nikon to optimize the mechanical operation of the camera with fewer parts, leading to lower power consumption and higher durability
Harsh environmental testing
To ensure the camera could withstand the most severe conditions and environments, the F6 has been subjected to rigorous testing. The F6’s astonishing reliability is a function of Nikon’s “the right material for the right place” approach. Nikon engineers considered countless situations for camera use, then submitted the F6 to real-life testing to virtually guarantee exceptional dependability wherever and whenever photographers shoot.
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21 Sep 08 Nikon Introduces New SB-800 Speedlight With i-TTL Technology
Designed For D2H Professional Digital SLR, SB-800 Offers Full Wireless Remote Control for Multiple Speedlights; New Level of Color Accuracy
MELVILLE, NY, JULY 22, 2003 - Nikon (www.nikonusa.com), the world leader in photography, today introduced the SB-800™ speedlight, the foundation for a new Nikon Creative Lighting System. The SB-800 features powerful new i-TTL™ flash control system for automatic balanced fill-flash and advanced wireless lighting capabilities that delivers outstanding results creative new possibilities. The SB-800’s i-TTL Balanced Fill-Flash control utilizes Nikon’s new Advanced Data Communication system to introduce improved monitor-pre-flash and wireless operation.
Designed for professional photographers and photo enthusiasts, the SB-800 offers groundbreaking new features when used with Nikon’s new D2H professional digital SLR camera. These features include advanced wireless control for multiple SB-800 speedlights that are controlled by a master speedlight, new Auto FP high-speed sync, new Flash Value (FV) lock, flash color information communication for improved color accuracy and a new Wide-Area AF Assist Illuminator that is tailored to the D2H’s new 11-area Multi-Cam 2000 AF sensor module. Combined with other Nikon digital SLR cameras, the SB-800 offers performance comparable to the highly successful Nikon SB-80DX speedlight.
“While developing the new D2H professional digital SLR camera, Nikon recognized the opportunity to create a new speedlight system that could harness the revolutionary technology incorporated in the camera and respond to professional photographers’ needs. The result is the SB-800 speedlight, Nikon’s most advanced lighting system, featuring revolutionary new i-TTL advanced wireless control capabilities,” said Richard LoPinto, vice president for SLR camera systems at Nikon, Inc. “The SB-800 will find creative uses in studios, remote locations and any number of picture-taking situations where photographers need to carry a compact, versatile and powerful light system that works automatically and maintains tremendous creative control,” he added.
SB-800: Advanced Wireless Lighting Control for Easier Creative Lighting
The SB-800 speedlight system features new wireless technology that enables photographers to fully control up to four groups of SB-800 speedlights wirelessly. This set of four includes one Master Controller and three remote groups - each of which can contain any number of SB-800 speedlights for total lighting control. A majority of features for speedlights within each group can be individually controlled from the Master Controller. These settings are made and confirmed on the Master Controller’s large dot-matrix LCD screen. All speedlights within this wireless arrangement can operate in i-TTL mode for completely automatic flash exposures - which are calculated via a new monitor pre-flash function that measures light from each source and combines them with overall camera exposure readings - producing an accurate, well exposed photograph with balanced lighting. Each group within the wireless arrangement can also be programmed to different flash modes such as i-TTL AA, or Manual mode, or any combination of these modes.
One of the most appealing features of Nikon’s i-TTL wireless system is the ability to adjust flash compensation settings on the fly for each group of speedlights, from the Master Controller. This makes controlling light output from speedlights placed in hard to reach locations simple and effortless. The SB-800 makes multiple flash photography as easy as using a single speedlight mounted on a camera, without the hassles of cables or stands.
In addition to wireless flash capabilities, the SB-800 offers significant new features designed for high-speed photography and exceptional overall accuracy. Highlights of these new features include:
- Auto White Balance Adjustment using Flash Color Temperature Information: The SB-800 achieves a high level of color accuracy when used with the D2H digital SLR camera. With changes in the duration of light emitted by a speedlight, there are slight variations of color temperature. Using the D2H in Auto White Balance mode, the SB-800 communicates these slight variations in color data back to D2H and the camera’s auto white balance system implements the fine adjustment needed for overall excellent white balance.
- FV-Lock: FV-Lock (Flash Value Lock) is comparable to the way an AE-Lock functions in a camera. Once the camera measures a correct flash value, the SB-800 locks this value until the photographer resets it - helping to maintain the flash value for correct exposure of the subject.
- Auto FP High-Speed Sync Flash: The SB-800’s Auto FP function can automatically fire the speedlight in i-TTL mode at shutter speeds up to 1/8,000 second, offering excellent opportunities to use flash in bright light with fast aperture lenses.
- Modeling Flash: A modeling flash feature in the SB-800 fires a stroboscopic burst of light for approximately one second, allowing photographers to visually confirm lighting and shadow effects before shooting.
- Quick Battery Recycle Pack: Included with the SB-800 Speedlight is the SD-800 Quick Battery Recycle pack that cuts recycling time in the SB-800 to as short as 2.7 seconds for full power manual flash.
- Additional features: Additional features in the SB-800 include zoom coverage, bounce and rotating flash head, large LCD read-out panel, accessory filters for special color effects and emulation of fluorescent and incandescent lighting, robust locking flash shoe, and autofocus assist light.
Seamless Functionality Within Nikon’s Total Imaging System
The SB-800 offers 3D Multi-Sensor Balanced Fill-Flash function with Nikon’s F5, F100, N80 and N75 35mm film SLR cameras and offers Matrix Balanced Fill-Flash with the N65 35mm film SLR camera. The SB-800 also provides D-TTL performance with Nikon digital SLR cameras including the D1x, D1H, D1, and D100. With the new D2H digital SLR camera, the speedlight offers advanced i-TTL control. The D2H is also fully compatible with all DX-series Nikon speedlights, including the SB-80DX, SB-50DX and SB-28DX. The SB-800 speedlight will be available at Nikon authorized dealer locations in the fourth quarter of 2003.
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21 Sep 08 Ten Points to Remember When Buying a Digital Camera
Author: Ernie Delgado
Professional photographers know exactly what they’re looking for when they purchase a digital camera. Years of experience and fine tuning digital cameras every day makes the choice clear for them. For the rest of us, a new camera purchase can be a daunting experience. I know when I first got into digital cameras the technology seemed a little intimidating- but it doesn’t have to be. Here’s a short guide with ten things to look for when, as an amateur photographer, you’re ready to replace that antique sitting on the top shelf of the closet.
1. Resolution – When digital cameras first came out, it was all about the megapixels. There was a wide variety of sizes (and prices) available- however, now most of even the smallest digital cameras are 5 megapixels, which is more than adequate for your typical 4×6 vacation photos and the occasional 8×10. The time to go larger is when you want to regularly create larger pictures- or you want to be able to zoom in on areas of specific detail and print those. The compromise you must make for those larger pictures is more space used on your memory card, so if you get a higher megapixel camera, make sure to pick some extra cards.
2. Exposure control – For most amateurs, aperture size and shutter speeds are a mystery. What should I use when? The manufacturers have addressed this with scene preset modes. Picking the correct mode allows you to select the proper settings of, for example, a close-up by simply clicking ‘Macro Mode’ instead of manually configuring the camera. If you’re interested in digital cameras as a hobby, manual configuration options are something you should look for.
3. Zooms –There are two types of zoom available, optical zoom and digital. The one you should really pay attention to is optical zoom- pictures using optical zoom are sharper. Also understand that when the camera is using the higher magnification settings, it will be more vulnerable to shaking, so you may want to pick up a tripod if you’ll be using that zoom most of the time.
4. Size – Take a little time to think about what you’re going to be using your camera for. There’s always a tradeoff between size and functionality- here’s a quick summary:
a. Ultra Compact – small, light pocket sized cameras. Some may have fewer features.
b.Compact- fit in a modest camera case, great for point and shoot pictures.
c. Advanced- more functionality here along with more size. Typically we see buttons for modes as opposed to menus (which saves having to navigate), better zooms, and they also accept accessories (lenses, filters, etc.)
d. Digital Single Lens Reflex (DSLR) – Heavy and large, these offer the best functionality; typically professionals and serious photographers use them.
5. Weight – Hand in hand with size is camera weight. Generally speaking, more features equals more weight, so think carefully about what you really need. A small, light camera with fewer features is a better choice if you want to take it everywhere and get lots of pictures, as opposed to a heavy monster you dread having to lug and only use once in a while.
6. Batteries –Basically batteries come in two formats, proprietary battery packs, and then there are cameras that accept AA batteries. If you get a camera with the proprietary pack, it’s worth it to purchase another one as backup, because invariably you’ll want to take a picture and the battery will die. I recommend getting a camera that allows you to use AA batteries- if you need to buy a set in pinch you can, and you also have the flexibility of buying rechargeables and using them again and again.
7. Speed- When you are ready to purchase, be sure to check out the lag on button press. If you want to photograph things in motion (kids, pets, sports, etc) it can be very frustrating to try to snap that perfect picture and have the image captured 5 seconds later after the moment has passed. Some cameras offer continuous shutter mode, which allows you to snap pictures in sequence. For most amateurs 5 frames per second is adequate.
8. Manual Focus – part of the beauty of digital cameras is most of them take care of focusing for you. In some situations you may want the ability to manually focus to bring out detail.
9. Low Light Modes – Some cameras have auxiliary lights to help focus or even night vision mode. If you’re going to be taking pictures at night, it’s worth the money to add this to your checklist.
10. Accessories- Most people focus exclusively on the camera, and the accessories are an afterthought. Depending on where you buy your camera, you may be able to get a package deal that includes things you would have to buy anyway, like a case, memory cards, extra batteries and the like. If you buy your camera in a camera store don’t be afraid to negotiate, many will give you a better price or throw in extras like photography lessons.
When you buy a digital camera there’s no need to be intimidated, just do some research online and have an idea of what you want to do with your camera, create a list of important points, and then buy with confidence.
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20 Sep 08 Canon Elf Digital Camera Will Make an Exellent Choice for the Choice Hobbyist Photographer
Author: Muna wa Wanjiru
Digital cameras have been used for different occasions and events. These events can be weddings, birthdays and pictures of nature. The various Canon digital cameras are suited for both the novice photographer as well as the more experienced professional. In the digital camera range the Canon Elf Digital camera has the ability to provide superior images to the users.
The various models of Canon Elf Digital cameras are about the size of a credit card. The Canon Elf Digital camera is considered to be among the smallest digital cameras that have been produced. While this camera is small in size it still manages to give you high quality pictures.
The Canon Elf Digital camera cases are made from strong substances like steel that will protect the camera body from a variety of difficulties that you may encounter. The stylish look will make this an appealing digital camera for you to buy. Most of the newly made Canon Elf cameras have a flat appearance.
Some of these digital cameras will have an automatic lens cover. This cover will protect your digital camera when it is not in use. Since the Elf camera is made from steel and it has a protective covering for the camera lens you can take this camera along with you whenever you go out.
There are many great features that can be found with the different digital cameras like red eye reduction, fast shutter speeds, and a variety of scene modes like automatic, sports action mode, portrait mode, and landscape mode.
Most of the digital cameras that are being sold in the world are known by one name like Nikon, Minolta and Canon Elura digital cameras. The Canon Elf Digital camera models will have other names in a variety of countries.
For instance, in Japan the Canon Elf Digital camera is called the Ixy Digital camera, and in Europe and South East Asia it goes under the name of Digital Ixus.
The best fact that is known and recognized about the Canon Elf Digital camera range is that it has been designed to merge traditional photography with that of digital photography.
The many experts who review various digital cameras state that the Canon Elf Digital camera line has some superior digital camera products that are excellent for anyone who is looking to expend their picture taking abilities with no problems.
The Canon Elf Digital camera will make an excellent choice for the amateur hobbyist who is looking to expend their photographic abilities, and also for the novice who is just starting out on their photographing jaunts.
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19 Sep 08 A Handy Digital Camera Review For Those Considering Buying One
Author: Brooke Hayles
In today’s society, A digital camera is a must have item if you want to keep up with the latest trends. They are convenient to have and unlike a conventional camera, you can delete any picture you do not want right away because as soon as you take the picture, you can view it. For those of us who are not familiar with what to look for in a camera, a digital camera review is very helpful.
Shopping Tips
When you first start shopping for a digital camera it can be very confusing. A digital camera review can assist you in many ways. It can explain to you the difference in cameras features such as mega pixels and how many pixels you may need, zoom features digital or optical. If you have little knowledge of digital cameras, a digital camera review may help you save a lot of money by not purchasing a camera that has features you do not need.
Digital Camera Comparison
You will find several models of digital cameras within the same price ranges.
The Canon PowerShot A530 is an economical camera that is compact and has features such as 5 megapixels, a 4X optical zoom, auto focus with red eye reduction, audio recording and date and time stamp.
Another Choice for a digital camera that has become popular is the Kodak 5MP EasyShare C533.
This camera also has 5 megapixels is audio and video capable, but it also has 3X optical and 5X digital zoom. The features of this camera also include black and white and sepia pictures as well as a 4 second shutter speed.
The Nikon 5.1MP CoolPix L3 is indeed a cool sleek camera to own. It runs on AA batteries and the features include 3X optical and 4X digital zoom. There are four different effects that this camera offers and also comes with audio recording, a blurred picture warning, and red eye reduction.
As you can see, a digital camera review can be very helpful in describing the features of different cameras and can assist you in making an informed choice.
Digital Camera Reviews
Many of the websites that design and sell digital cameras will have a section for comments and reviews.
The website owners will often provide a digital camera to employees and independent contractors to so they can write a digital camera review. There is also a section where consumers can leave their comments about the cameras they purchased.
There are a few companies that will hire professionals to conduct a digital camera review. These are usually more complete because they list all of the features of every camera they test. The digital camera review will cover how many megapixels that the camera has as well as the zooms and shutter speeds, video and audio. It is a very thorough review that even includes the weight of the camera.
The one drawback there is to a have a professional review written is that it is done in a very short time. The reviewer is not able to accurately write about the everyday use of the camera over a long period of time.
When the consumer writes a digital camera review, they tend to focus on how satisfied they are with the camera. They usually do not list the all of the features; it is more of a personal opinion.
Each of these review types is very useful when a person does not know what to look for in a digital camera. They give both the professional and personal view of the product. It is recommended that you read all the reviews before making a decision.
Summary:
Digital cameras have revolutionized the world of photography, however it can be difficult to choose the camera that is right for you. Digital camera reviews are designed to give the consumer an overall view of each camera before you make a purchase.
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