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21 Sep 08 NikonNet and ‘Legends Behind the Lens’ Honor Al Satterwhite This November

MELVILLE, N.Y., Nov. 17 — In the field of advertising , it is widely known that must adapt to the changing times. Al Satterwhite chooses to make adjustments while staying true to his own vision through his sense of composition and bold use of color. It is for this reason that NikonNet’s inspiring monthly showcase, “Legends Behind the Lens” will honor his work this November. Satterwhite is an esteemed advertising who works with both still and .

Satterwhite has had a busy career. While still in high school he shot for the St Petersburg Times, then moved on to ten years of freelance magazine work, shooting assignments for Fortune, Car & Driver, Life, Time, Newsweek, People, Sports Illustrated and Travel & Leisure, among other top magazines. In 1980, he began a 15-year run of national and international advertising . His clients included American Express, , Porsche, Saab, Coca Cola and . He also found time to lecture, conduct workshops, work on book projects, including A Day in the Life of Spain, Lights! Camera! Advertising! and Satterwhite on Color & Design.

“Al Satterwhite is a unique talent in the world of both still and ,” notes Anna Marie Bakker, director of Communications for Inc. “His work is creative, inspiring and irreplaceable. NikonNet is pleased to honor Al Satterwhite for his distinguished work and accomplishments.”

Currently, Satterwhite is doing both still and work. , he says, provides him with a new appreciation for still . “ is about serving a story, telling the story; it’s not necessarily about the image itself,” states Satterwhite. “But with stills it’s usually the other way around. You usually have one , and you have to get the story crammed into that one , and it has to stand out. So it’s all about the technique you use for that one .”

It is this thought that brings him back to the thoughts of styles, trends and the nature of commercial . Regarding his work, Satterwhite comments, “Basically I like what I do, and I’ve pretty much kept on doing it. With advertising you can go out of style, and later you get rediscovered and people go, oh, it’s new and exciting. Well, it’s the same vision I’ve had for a long time with maybe a little twist.”

Today, Satterwhite’s tools for composites are likely to include a D2X camera, an F5 , and a to digitize new and older slides. Among his favorite Nikkor are the 28mm f/1.4D AF, 55mm f/2.8 Micro, 85mm f/1.4D IF AF, 135mm f/2D AF, 180mm f/2.8D ED-IF AF and the 300mm f/4 ED-IF AF-S. He also uses SB-800 and SB-26 Speedlights. To learn more about Al Satterwhite, visit NikonNet’s “Legends Behind the Lens” series at http://www.nikonnet.com/legends.

About “Legends Behind the Lens”
NikonNet’s “Legends Behind the Lens” series aims to educate users and, in turn, breathe excitement into . has assembled a comprehensive and intriguing collection of artists to share their most incredible, challenging, emotional and exciting experiences on NikonNet.
This inspiring monthly program offers a behind-the-scenes look into the personalities and philosophies behind the world’s greatest and most famous . “Legends Behind the Lens” also offers portfolio galleries with a new added each day of the month, as well as tips and tricks of the trade from featured professionals.

Past “Legends” in the series include Kevin Gilbert, Nancy Brown, Joe Buissink, Steven Weinberg, B. Moose Peterson, Eddie Adams, Jay Maisel and Howard Bingham.

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21 Sep 08 Nikon Unveils the New D200 Digital SLR Camera

10.2 D200 Delivers Outstanding with Blazing Speed, Rugged Construction and Intelligent Features

MELVILLE, NY (November 1, 2005) - (www..com) today introduced the highly anticipated new D200 - a precision-engineered, high performance camera designed to satisfy the requirements of passionate and demanding . Combining brand new technologies with advanced features inherited from ’s venerable D2X professional camera, the D200 incorporates more must-have features than any other camera in its class, enabling to capture in a way once reserved only for professionals.

The D200 promises an extremely satisfying shooting experience, with a winning combination of quality, performance, construction and advanced system features. Employing a newly developed 10.2 effective DX Format , the D200 captures with remarkable and clarity. Its sophisticated 1005- Metering II system ensures ideal exposures while an advanced image processing engine renders with superb clarity and smooth color gradations. The D200 reacts with lighting speed, powering-up in a mere 0.15 seconds, and firing in an imperceptible 50 millisecond shutter release lag time. It can shoot five frames per second with a drastically shortened blackout time of just 105 milliseconds between shots. Its large, bright offers 0.94x magnification for comfortable and precise composition while a new 2.5 inch provides ultra-wide 170 degrees viewing angle from all directions. With an all new 11-area Autofocus system, robust control of ’s i-TTL Creative Lighting System and advanced Wi-Fi image-transmission options*, the D200 is a perfect fit for discriminating and a natural choice for wedding, event and action .

has spent considerable time and effort to truly understand the qualities and features desire in an advanced camera. The D200 embodies this research and delivers a camera that’s built to the requirements of passionate , and meets demands for , speed, precision, and ultimate . The D200 represents an unmatched combination of quality, performance and value that’s hard to resist,” said Edward Fasano, general manager for Marketing, Products, at Inc. “The D200 is hands-down the most capable camera in its category.”

SMARTER

The D200 embodies a host of intelligent technologies that deliver remarkably precise control and accurate automatic features. Equipped with ’s exclusive 1,005 Metering II, the D200 seamlessly determines ideal exposures even in complex lighting conditions. Capturing scene elements including brightness, contrast and color content with a unique 1,005- RGB-enabled sensor, this advanced system employs further improved algorithms for even better evaluation of large area highlight and shadow detail. The Metering II light metering system also uses an onboard database of detailed exposure information from over 30,000 actual against which instantaneous real-time comparisons are made as part of determining exposures. Rather than merely looking at light levels, a complex, yet transparent evaluation of overall scene content takes place, ensuring highly accurate exposures, even in challenging lighting conditions.

The 10.2 effective on the D200 incorporates a high-speed 4-channel data output and a new Optical Low Pass Filter that significantly reduces any incidence of moir© as well as color fringing and shifting. Furthermore, 4-channel output allows the D200 to inherit the advanced image-processing engine of the D2x professional that combines color-independent preconditioning prior to A/D conversion with advanced processing algorithms to deliver fine color gradations with smooth, consistent transitions. can take advantage of the D200’s advanced image optimizing functionality that allows them to fine tune image characteristics such as , tone, color, , and hue. can also select from preset options like Normal, Softer, Vivid, More Vivid, Portrait and Black-and-White.

One of the most notable new features of the D200 is its all new 11-area AF system, convertible to a 7-wide area AF system, both based on ’s advanced Multi-Cam 1000 AF Sensor Module. Not only does this AF system support the with fast and precise under a variety of shooting conditions, but it also offers a pleasing array of functions for greater flexibility - allowing an individual area to be selected from either the 11-area AF or 7-wide area AF sensors for Single AF or making use of multiple sensors to enable Dynamic AF, Closest Subject Priority Dynamic AF and Group Dynamic AF.

Running out of power on the D200 is harder than ever, since in addition to its remarkable capacity of up to 1800 shots per charge, the D200 also features an intelligent power management Fuel Gauge feature that constantly monitors the ’s precise remaining power in 1% increments. It also displays the total number of shots taken on each charge as well as overall life of the , so can easily tell when to replace a .

The D200 is a wireless whiz, and features ’s advanced i-TTL wireless Speedlight control built right into the camera, as well as wireless image transfer over a 802.11b/g Wi-Fi network built into the optional WT-3 Wireless Transmitter (available Spring 2006). The camera’s powerful built-in Speedlight, capable of coverage for as wide as 18mm, features a Commander Mode that can wirelessly control up to two separate groups of an unlimited number of i-TTL speedlights such as the SB-800, SB-600 or SB-R200. The Commander Mode in the D200 can adjust compensation settings for each of the two groups on the fly, making light output control from speedlights placed in hard to reach locations simple and effortless.

FASTER

The D200 is faster than any other camera in its class, making its handling exceptionally responsive. The D200 can shoot continuously at up to five frames per second, capturing up to an impressive 37 JPEG ** or up to 22 NEF (RAW) , making it ideal for action, wedding and event . Featuring an industry leading power-up time of 0.15 seconds, the D200 is ready to shoot when the is ready. Its reduced shutter release time lag of 50 milliseconds is nearly undetectable and when shooting in its continuous burst mode of five frames per second, its shortened blackout time (between each successive shot) of just 105 milliseconds proves especially useful in keeping an eye on a moving subject.

STRONGER

The D200 is designed with long term durability, ruggedness and precision in mind. Built on a magnesium alloy chassis and body cover, the D200 combines light weight with high-level durability and protects performance integrity. It also features an enhanced environmental sealing system that helps protect exterior seams from potentially damaging moisture and dust. The D200’s double-bladed shutter unit is tested to well over 100,000 cycles, ensuring highly reliable performance year after year. The shutter unit also employs a refined mirror balance mechanism that allows the mirror to complete its motion cycle and reach a complete stop with virtually no image degrading mirror bounce.

The Ultimate Shooting Experience

is renowned for the distinct usability and handling of its , and the D200 continues this tradition. handling the camera will immediately notice its large, bright with 0.94x magnification that ensures the clearest view possible for precise composition. Viewing excellence is taken further with an expansive 2.5-inch high- LCD that provides an ultra-wide 170? viewing angle from all directions. It also offers the ability to magnify by up to 400% to enable to closely inspect for fine details while offering a selectable RGB histogram display, which allows to make better-informed exposure decisions through the viewing of a composite RGB histogram, or a separate histogram for each individual color channel. The D200 also features the largest top LCD panel among cameras in its class to convey maximum information at a glance with easy access to shooting data including shooting mode, condition, card information, gridline display, , F-stop and number of remaining shots.
Refined menus on the D200 offer a streamlined and visually enhanced view of camera setup and custom setting options. can access an expanded on-board Help feature to view brief descriptions of every one of the camera’s menu items. The D200 also features a “Recent Settings” menu that reflects the last 14 settings adjusted, offering a quick way to revisit these settings.

’s Digital Imaging System

Like all , the D200 also offers the advantages of compatibility with ’s superior and comprehensive Digital Imaging System. High is assured through compatibility with over 50 outstanding AF Nikkor , including ’s DX Nikkor engineered exclusively for use with and an extensive array of AF Nikkors designed for use on digital and SLRs. The D200 also offers compatibility with the Creative Lighting System, enabling high-precision with SB-800, SB-600 and the Wireless Close-up Lighting Systems. Outlined below are groundbreaking technologies and system features that enable to achieve results not possible with any other system:

New Wireless Transmitter WT-3 (Available Spring 2006)

is leading the imaging world with wireless image transfer technology via Wi-Fi. The D200 marks the announcement of the Wireless Transmitter WT-3, offering creative new ways to set up their workflow. The new IEEE802.11b/g compatible Wireless Transmitter WT-3 provides fast image transmission with improved security and compatibility with the latest protocols. It also provides alternative buttons for shutter release and AF-start as well as an extra command dial to facilitate more comfortable shooting in vertical format.

i-TTL Speedlight Technology

’s i-TTL speedlight technology is arguably the most robust and advanced speedlight system in the world, and holds limitless possibilities for all kinds of using creative lighting. i-TTL technology built-in to the D200 allows to wirelessly control in full TTL, up to 2 groups of Speedlights, with any number of individual speedlights in each group. can shed all cords and cables or the need to ever calculate and distance ratios, because the i-TTL systems is capable of making all exposure calculations in real time, wirelessly, during the exposure to deliver a perfect exposure in any situation. can even maintain full output control of each group of speedlights from the D200’s built-in speedlight. This technology can potentially distill an entire portrait lighting system into a small set of multiple SB800, SB600 or SB-R200 Speedlights.

Nikkor®

As a company that built its reputation with the superb quality of its , ’s renowned Nikkor® brand of offer D200 users a tremendous choice of over 50 high quality ranging from highly specialized exotic ones such as the AF DX Fisheye-Nikkor 10.5mm f/2.8G ED to broad range for everyday , such as the newly announced AF-S DX VR -Nikkor 18-200mm f/3.5-5.6G IF-ED lens. The D200 is compatible with DX Nikkor that are optimized for ’s camera sensors as well as legendary AF Nikkor , delivering outstanding system flexibility. This ensures that D200 users will always find a high quality Nikkor lens that’s just perfect for their .

PictureProject and Capture 4.4 Software

The D200 will include a complimentary copy of ’s PictureProject software, a $49.95 value, and an easy-to-use yet powerful software application that provides image transfer, organization, editing, and design functions for JPEG and NEF (RAW) produced with the camera. PictureProject can also convert NEF (RAW) files to JPEG or TIFF format finished files, as well as save in the original NEF file format. PictureProject is an essential accessory and is compatible with the new D200 and all prior models and COOLPIX Models. The D200 is also compatible with Capture 4.4 software (sold separately), a new version of Capture that has the specifications to open NEF files from the D200 and all other models. This newest version features greatly enhanced NEF (RAW) processing as well as Capture Camera Control that allows remote when connected to a computer via the included USB cable or wirelessly using the new Wireless Transmitter WT-3 (sold separately). This versatility is especially useful when may need to continue shooting with their D200 while simultaneously having someone else edit incoming .

The NEF (RAW) files from the D200 comprise not only the RAW image data captured by the 10.2 effective but also a thumbnail image and a “Instruction Set” of the cameras settings at the time of shooting. NEF allows the Instruction Set data - such as , color balance and tone curves and more - to be adjusted for each recorded image at any time after shooting through the use of Capture software. Use of Capture also allows a NEF file to be saved as a NEF, ensuring a record of the original Instruction Set is always preserved, even if several newer Instruction Sets are saved to the file. This ensures that never loose the original settings and image data of a NEF (RAW) file, and reverting back to the original image requires just a few clicks in Capture software.

Version 4.4 of Capture software offers a flexible, stable and creative workflow approach for any in both professional and personal use through ’s unique approach referred to as the “Camera to NEF to Capture Dynamic Link” performance. Newly added features for Capture include automatic highlight recovery when using Exposure Compensation at values lower than 0 EV and conversion support in Tone Compensation.

The D200 will be available in late December 2005 for an estimated selling price of $1699.95***. For more information, please visit www..com.

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21 Sep 08 Nikon Adds New 18-200MM Lens to its Nikkor Line of Lenses

Offers Enhanced VR Vibration Reduction System in a Compact and Lightweight 11.1x High Power Lens for

MELVILLE, NY, NOVEMBER 1, 2005 – Inc. (www..com) today introduced the new 18-200mm f/3.5-5.6G IF-ED AF-S DX VR -Nikkor lens, a compact, lightweight 11.1x lens that is ideal for high performance everyday and incorporates advanced features such as ’s Extra Low Dispersion (ED) glass, Silent Wave Motor technology (SWM) and Enhanced Vibration Reduction (VR II), in a DX-Nikkor design engineered exclusively for use with DX format cameras. With a remarkable 18-200mm range ( angle equivalent to a 27-300mm lens in format), the lens conveniently covers everything from wide landscapes to tight portraits and action . Advanced engineering has lent the lens a compact lightweight design that offers excellent handling characteristics and superb optical quality.

“’s range of DX Nikkor , designed specifically for cameras, has grown substantially since the introduction of the category, and the new 18-200mm f/3.5-5.6G IF-ED AF-S DX VR -Nikkor lens is an excellent addition offering an advanced all-purpose lens with superb and Enhanced Vibration Reduction ,” said Edward Fasano, general manager for Marketing, Products, at Inc. “Nikkor are famous for their breathtaking , optimal contrast and consistent color rendition across its range of with varying focal lengths. Now with the 18-200mm f/3.5-5.6G IF-ED AF-S DX VR -Nikkor, will be able to take advantage of remarkable versatility in one lens with assurance of the outstanding Nikkor image performance that has made Nikkor renowned worldwide.”

Beyond the lens’ incredible optical versatility is the benefit of Enhanced VR II Vibration Reduction an innovation that makes it possible to take substantially sharper handheld at slower than would otherwise be possible. This provides the distinct advantage of being able to shoot more effectively in a much broader variety of challenging conditions. With the new VR II advantage, users can take at as many as 4 stops slower* than they ordinarily could shoot without the image degrading blur associated with camera shake at slow . ’s VR technology further enhances taking potential with a choice of two modes to match most shooting conditions. VR Normal Mode primarily compensates for camera shake, and includes automatic panning detection, as well as automatic tripod detection. VR Active Mode effectively compensates for vibration in situations where it is more pronounced and more frequent, such as when shooting from a moving vehicle.

To further ensure outstanding , the 18-200mm f/3.5-5.6G IF-ED AF-S DX VR -Nikkor features two Extra-Low Dispersion (ED) glass elements and three complex aspherical lens elements that provide for higher , high-contrast while minimizing chromatic aberration, astigmatism and other forms of distortion. The lens also features ’s compact Silent Wave Motor technology (SWM), which combines fast and precise autofocusing with super-quiet operation, as well as Internal Focusing (IF) construction that allows the lens to focus without changing its external size, improving balance and handling chrematistics.

All of ’s DX Nikkor are engineered exclusively for use with DX format cameras, making the lens smaller and lighter while providing exceptional center-to-edge-to-corner and overall . With the addition of the 18-200mm f/3.5-5.6G IF-ED AF-S DX VR -Nikkor lens, can choose from over 50 Nikkor , ranging from the amazing 10.5mm f/2.8G ED AF DX Fisheye to the astounding 600mm f/4D ED-IF AF-S II super Telephoto.

The 18-200mm f/3.5-5.6G IF-ED AF-S DX VR -Nikkor lens will be available beginning in December 2005 for an estimated selling price of $699.95**. For more information about and the Nikkor brand of , please visit www..com.

18-200mm f/3.5-5.6G IF-ED AF-S DX VR -Nikkor Major Features

• Offers the broad 18-200mm focal range (11.1x ) for use in a variety of situations (equivalent to a 27-300 mm lens in format)
• VR II Vibration Reduction system offers the practical equivalent of using a 4 stops faster
• Two ED glass and three complex aspherical lens elements minimize chromatic aberration, astigmatism and other forms of distortion, while ensuring high and contrast
• Incorporates a compact SWM (Silent Wave Motor) for quiet focusing
􀂃 Delivers high-level that is specially designed for use with the
• Employs a seven-blade rounded diaphragm opening that achieves a natural blur for out-of-focus elements
• Enables focusing from as close as 50cm (20 in.) from the subject through its entire focal range
• M/A mode for rapid switching between autofocus and manual focus operation
• Internal Focusing (IF) design simplifies the use of circular polarizing filters
• Super Integrated Coating (SIC) offers superb color reproduction while minimizing ghosting and flare
• Flower-shaped Lens Hood HB-35 (included) greatly reduces stray light, enhancing

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21 Sep 08 Nikon’s New R1C1 and R1 Wireless Speedlight Systems Bring Simplicity and Automation to Close-Up Flash Photographry

Latest Additions to ’s i-TTL Wireless Creative Lighting System Simplify Lighting for Close-Up and Prove Versatile for Much More

MELVILLE, NY, NOVEMBER 1, 2005 – Inc. (www..com) today introduced two new Wireless Close-Up Speedlight Systems – the R1C1 and the R1 – both designed to seamlessly fit within ’s i-TTL Wireless Creative Lighting System. Comprised of the SU-800 Wireless Speedlight Commander, two SB-R200 Wireless Remote Speedlights and a host of useful accessories and mounting adapters all neatly packaged in one complete kit, the R1C1 offers using i-TTL capable SLRs, including D2X™, D2hs™, D2H™ and F6™ a compelling new way to get outstanding results with their close-up while bringing an amazing level of simplicity and automation to the lighting process. The R1 shares all of the components of the R1C1 with the exception of the SU-800 Wireless Speedlight Commander. The R1 is designed to take advantage of i-TTL cameras that feature a Wireless Commander built into the camera’s on-board Speedlight system, such as the D70™, D70s™ and the newly announced D200™.

The R1C1 and the R1 systems greatly enhance the versatility of ’s Creative Lighting System, currently consisting of the SB-800 and SB-600 Speedlights. They offer a myriad of choices and options in creating customized lighting solutions, ranging from a compact, portable lighting set-up for close-up to more elaborate lighting arrangements using several i-TTL enabled speedlights. Regardless of the complexity of the lighting arrangements, ’s i-TTL technology promises an astounding level of simplicity in achieving the desired lighting effects and accurate exposures. can shed all cords and cables and the need to calculate and distance ratios, because, when used with a compatible camera, i-TTL technology is capable of making all exposure calculations in real time, wirelessly, during the exposure to deliver consistently accurate exposures in virtually any situation.

Packaged as complete systems, the R1C1 and the R1 Wireless Close-Up Speedlight Systems are designed to produce automated creative close-up lighting solutions without any clutter or hassle of connecting cables. The system outfits come in a sturdy and fitted system case that includes all the accessories and adapters a may need to begin capturing beautifully illuminated immediately.

The R1C1 consists of two SB-R200 Wireless Remote Speedlights, the SU-800 Wireless Speedlight Commander, and an SX-1 Attachment Ring that is used to attach the two SB-R200s to the front of the lens. Additionally, the outfit contains a comprehensive assortment of accessories to help users master and enjoy close-up , including the SW-11 Extreme Close-Up Positioning Adapter, SJ-R200 Color Filter Set, SW-12 Set Diffuser, SW-C1 Flexible Arm Clip and a set of five adapter rings to ensure the SX-1 Attachment Ring can be mounted on virtually any Nikkor® designed for close range .

For who want to use an SB-800 or the built-in Speedlight of D200, D70s and D70 cameras as a commander, the R1 Wireless Close-Up Speedlight System, which comes without the SU-800, is ideal.

Components of the R1C1 and R1 Wireless Close-Up Speedlight Systems are also available individually, offering versatility and creative control. The SB-R200 Speedlight is a highly capable lighting tool with a guide number of 14/46 (, m/ft.). In addition to attaching it to the front of the lens for close-up purposes, can also hold it in their hand while shooting for off-camera directional lighting, or freely position it by using the AS-20 Speedlight Stands, supplied with both the R1C1 and R1 systems. The SU-800 Wireless Speedlight Commander, also available individually, adds versatility to the Creative Lighting System by providing wireless output level controls for the SB-800, SB-600 or new SB-R200 remote Speedlight units when mounted on that are compatible with ’s Creative Lighting System. These include the D2X, D2hs, D2H, D200, D70s, D70 and D50™ cameras, as well as the F6 .

The R1C1 and R1 Wireless Close-Up Speedlight Systems will be available in December 2005 for an estimated selling price of $680.00* and $430.00* respectively. The SU-800 Wireless Speedlight Commander and SB-R200 Wireless Remote Speedlights will also be available individually in December 2005 for an estimated selling price of $265.00* and $155.00* respectively. For more information about ’s Creative Lighting System and ’s Speedlights, please visit www..com.

Contents of R1C1 & R1 Wireless Close-Up Speedlight Systems

• Two Wireless Close-Up Speedlight System configurations are available: Wireless • Close-Up Speedlight System R1C1 and Wireless Close-Up Speedlight System R1 (identical to R1C1 but SU-800 is not included). The system includes:
• SU-800 Wireless Speedlight Commander: (not included in the R1 outfit). Includes the SS-SU800 Soft Case
• SB-R200 Wireless Remote Speedlight (2): Includes (2) AS-20 Speedlight stand, (2)
• SS-R200 Soft Case, (2) SJ-R200 Filter Set, and (2) SZ-1 Color Filter Holder
• SX-1 Attachment Ring: Enables SB-R200(s) to be attached to the front of the lens.
• Accepts up to eight SB-R200 Speedlights (maximum four when attached to camera or up to eight off-camera)
• SG-3IR IR Panel for Built-in : Prevents pre- light from built-in Speedlight (D200, D70s or D70) from influencing exposures in extreme close-up situations
• Adapter Ring Set: Enables SX-1 to be attached to with filter attachment sizes of ø52mm, ø62mm, ø67mm, ø72mm, and ø77mm
• SW-11 Extreme Close-Up Positioning Adapter (2): Angles the SB-R200’s light toward the optical axis to create lighting effects when taking extreme close-up shots
• SW-12 Translucent Diffuser Panel: Provides the ability to bounce and/or soften light
• SW-C1 Flexible Arm Clip: Used to mount SW-12 Diffuser to the SX-1 Attachment Ring.
• Clamp design allows mounting to other objects, adding flexibility
• SS-MS1 Close-up Speedlight Outfit Case: Houses complete System and included accessories plus space for an additional SB-R200 Speedlight
• SB-R200 Wireless Remote Speedlight: Major Features
• Supports the Creative Lighting System
• Functions only as a remote Speedlight unit
• Supports i-TTL (for automatic balanced Fill-), D-TTL, TTL, Manual
• Accurate i-TTL control achieved through exposure monitoring control
• Guide Number of 10/33 [ISO100, m/ft], 14/46 [ISO200, m/ft]
• Advanced Wireless Lighting available
• Auto FP High-Speed Sync; use with fast achieves effective blurring of out-of-focus background elements
• FV lock holds value, enabling recomposition prior to shooting
• AS-20 Speedlight stand (supplied)
• SS-R200 Soft Case (supplied)
• SJ-R200 Color Filter Set (supplied)
• SZ-1Color Filter Holder (supplied)
Note: The SB-R200 cannot be attached to the camera’s accessory shoe.

SU-800 Wireless Speedlight Commander: Major Features
• When using i-TTL compatible and Speedlights, user can divide the Speedlight units into three groups and control the output independently for each group
• Features a Commander function that can trigger wireless remote (SB-800, SB-600, or SB-R200) units without a master unit
• One-touch switching between close-up and Commander modes
• Easy-to-use close-up operations. Two types of operations: Dual-light close-up and Triple-light close-up
• Easy-to-view LCD panel
• Compact and lightweight
• SS-SU800 Soft Case (supplied)
• When using the SU-800 with cameras not compatible with i-TTL control, only close-up operation (using cords) is possible in use with the optional SC-30 TTL Cord.

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21 Sep 08 NikonNet and ‘Legends Behind the Lens’ Honor the Work of Groundbreaking Wedding Photographer John Solano

MELVILLE, N.Y., June 1 — To wedding John Solano, anticipation is the name of the game. Backed by careful preparation, Solano’s ability to anticipate the priceless moments at a wedding has lead to a highly successful career as one of America’s premier wedding . That success and reputation have now earned him a spot as a Legend Behind the Lens.

This June, NikonNet’s inspiring monthly, “Legends Behind the Lens,” honors the work of esteemed wedding John Solano, a 15-year veteran of the craft who brings a creative outlook to every shot.

“NikonNet is pleased to honor the and extraordinary career of John Solano in this June’s ‘Legends Behind the Lens,’” said Tracy Mack-Jackson, Senior Manager of Internet Development and Programs at Inc. “With his creative vision and attention to preparation, it’s no coincidence that he manages to capture the most vivid time and time again.”

Known for his ability to anticipate a memorable , Solano began his career in wedding at 16, when he was hired by a Los Angeles based wedding . His entire career, in fact, is due to thinking way ahead. At 16, Solano took a class and watching the start to develop in the tray was all it took. He knew exactly what he wanted to do, and it was .

After receiving his photographic training at the Art Center School of Design in Pasadena, CA, Solano embarked on a career that would make him one of the most sought-after wedding in Los Angeles. In fact, his lens has even captured the of numerous celebrities throughout the years from Andre Agassi and Brooke Shields, to Slash of Guns ‘n Roses, Tracey Gold and many others at a wide variety of events.

However, it’s still that ability to anticipate that makes Solano’s work so special. He’ll tell you that photographing weddings is a lot like photographing sports. “They’re both about anticipation, action and reaction. If someone gives a toast, there will be a reaction. If someone tells a joke, I’m looking for where the laughter is going to come from.” Like a sports , Solano often works from a distance using long . “My whole thing is to be unobtrusive, to really not be seen,” he says. “The biggest compliment I can get is someone saying, ‘I didn’t even know you were there.’”

What he’s looking for are the pure moments when things happen, and when the key people at the wedding react to what’s happening. In his opinion, that preparation begins long before the wedding day, when he meets the couple and establishes a chemistry with them to understand what they are looking for in their .

Whether he’s capturing a glowing bride or the groom’s reaction, John Solano is recognized as a legend among wedding . To learn more about Solano, log onto NikonNet’s “Legends Behind the Lens” series at http://www.nikonnet.com.

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21 Sep 08 Nikon Introduces D70s Digital SLR Camera; Offers Upgrades to 2004’s “Camera of the Year”

6.1- D70s Features Internal and External Refinements to Become a Worthy Successor to the Venerable D70 Camera

MELVILLE, NY, APRIL 20, 2005 - Incorporating upgrades based on user feedback and advancement in technologies, ® (www..com) today introduced the D70s™ 6.1-effective camera. The D70s builds on the success of its popular predecessor, the D70, with multiple internal and external refinements including an improved autofocus system, larger LCD monitor, the addition of a remote cord port, new graphic user interface, among several other enhancements. Designed for a broad range of consumers from experienced and amateur to beginning enthusiasts and hobbyists, the D70s offers a proven track record of superior , robust performance, and advanced new features.

The D70s maintains leadership in its class of cameras and offers tremendous value to customers by combining various new and existing technologies into a comprehensive feature set. Its DX format 6.1-effective sensor is optimized to deliver with excellent and clarity. An improved autofocus system delivers enhanced performance, especially in Dynamic area AF and Dynamic area AF with closest subject priority modes. This combined with ’s unique Dynamic Buffer technology (that allows the camera to continuously take up to 144 at a speed of three per second*) makes the D70s even more responsive and when photographing fast moving subjects.

’s commitment to its customers is exemplified with the introduction of the D70s. has taken an internationally best-selling camera and made it even more appealing to hobbyists and enthusiasts by incorporating a range of enhancements and new features that were based largely on the feedback we received from our customers and research findings,” said Steve Heiner, general manager of Systems for Inc. “The D70s now represents the best combination of performance and value for enthusiasts, and offers superb , advanced speed and simple, intuitive usability. We are confident the D70s will continue to build on the popularity of the D70.”

Smart New Enhancements

The D70s incorporates a host of new enhancements and refinements internally and externally, in addition to all of the advanced features and innovations found in the D70:

- A refined 5-area autofocus system now has an all-area search priority to go along with the camera
- single area, dynamic area, and close subject priorities, improving the camera’s ability to acquire focus on fast moving subjects within the frame.
- The camera now boasts a larger 2.0″ LCD monitor, making it easier for users to review and access menus.
- A new remote port for the MC-DC1 electronic cable release (optional) allows users to trigger the camera and hold the shutter open via an electronic cable release
- A built-in Speedlight with a wider angle of coverage, supports 18mm .
- A new easier-to-read menu design in the D70s uses color-coded menus, and a larger type-face.
- A higher capacity EN-EL3a offers users more per charge. The EN-EL3a comes with a new, smaller MH-18a charger. Both the new and charger are included with the D70s.

System Versatility: DX Nikkor

The D70s joins ’s current selection of models and inherits the popular DX format sensor and F-Mount, making it seamlessly compatible with all AF Nikkor and ’s exclusive DX Nikkor . Designed exclusively for use with DX Format cameras, DX Nikkor deliver a wider angle, higher performance, and outstanding center-to-edge-to-corner , while realizing smaller and lighter designs. All DX Nikkor have a angle comparable to that of format with a 1.5x factor. Since the introduction of the DX Nikkor , the series has grown to include six . These include:

- New AF-S DX -Nikkor 18-55mm f/3.5-5.6G ED
- New AF-S DX -Nikkor 55-200mm f/4-5.6G ED
- AF-S DX -Nikkor 18-70mm f/3.5-4.5 IF-ED
- AF-S DX -Nikkor 17-55mm f/2.8G IF-ED
- AF-S DX -Nikkor 12-24mm f/4G IF-ED
- AF DX Fisheye-Nikkor 10.5mm f/2.8G ED

Simplified Creativity: Revolutionary Built-in Speedlight with i-TTL

Taking its cue from the D70, the D70s’ built-in Speedlight offers a level of performance that is unrivalled in any other camera in its class. Designed to be a part of ’s growing Creative Lighting System, the D70s’ built-in Speedlight adopts ’s exclusive i-TTL control technology. In addition to normal on-camera use, the D70s’ built-in Speedlight can also be used in Commander Mode to remotely control one group of multiple SB-600 or SB-800 Speedlights wirelessly, offering users remarkable creative lighting control while still maintaining point-and-shoot simplicity. Alternately, an SB-800 can be mounted on the D70s and used as the Master Speedlight for even more control of up to three remote groups of wireless Speedlights, with each group consisting of any number of SB-800 or SB-600 Speedlight units. The D70s lets you shoot at synchronized speeds up to 1/500 second for great fill effects under brighter light conditions, while FV Lock maintains the measured value while recomposing the shot so you still achieve the appropriate output for the subject.

Powerful Software: New PictureProject™ and PictureProject In Touch

Software is a key component of the digital experience, and a key component of ’s Total Imaging System. After conducting exhaustive worldwide research into customer expectations, requirements and work habits, has developed the new PictureProject 1.5 image management and editing software. Based entirely on a new software architecture that empowers customers of varying skill levels to maximize their digital experience, PictureProject 1.5 boasts powerful features wrapped into a brand new interface that navigates quickly and is easy to master. While PictureProject 1.5 is already a dynamic new addition to , the software also supports plug-ins, allowing users to add new features, as technology and the market evolve. The software allows users to easily transfer to PC’s or MAC’s and browse, organize, and share them. With support for JPEG, TIFF and NEF and compressed NEF (RAW) files, PictureProject 1.5 works in close unison with Capture 4.2 as the ideal companion to its powerful feature set.

With ’s PictureProject In Touch™, users can share without attaching them in an email or uploading them to a website. PictureProject In Touch is a free desktop software application, available via download on www.nikonnet.com and included with the newest version 1.5 of PictureProject™ software. It enables the fast, seamless and easy transfer of between a sender and one or more recipients and can be viewed as full-screen slide shows with the click of a button. With this powerful software, can ensure that its customers will always keep ahead of the technology curve.

The D70s will be available either as an Outfit or a Set. The D70s Outfit includes the , rechargeable , charger, new PictureProject™
software, neck strap and the new high-performance AF-S DX Nikkor 18-70mm f/3.5-4.5G IF-ED lens. The D70s Set includes all items mentioned above except the lens. The D70s Outfit will be available for an estimated street price of $1199.95, while the D70s Set (body only) will be available for an estimated street price of $899.95*1. The camera will ship in early May 2005.

MAJOR FEATURES OF THE D70s

Accurate, vivid color

- 6.1 effective DX Format imaging sensor produces 3,008 x 2,000- with high and superbly sharp details.
- Advanced processor uses advanced algorithms to optimize , while also controlling auto , auto tone and color control, as well as real-time processes to diminish digital noise and produce beautiful long exposure shots.
- Accurate achieved by ’s acclaimed Meter with 1,005- for highly precise control over under widely varied lighting conditions.

High Performance and Quick Response

- Continuous shooting at 3 frames per second for a continuous burst of up to 144 (When using JPEG NORMAL - Large setting, and a SanDisk SDCFH (Ultra II), SDCFX (Extreme/Extreme III), or Lexar Media 80X WA ™ card) thanks to improved buffer handling, faster image processing, increased card access speed and greater system bus bandwidth. (The number of
continuous shots possible in a single burst may be fewer depending on the type of CF card used.)
- Ultra-short shutter time lag is hardly noticeable and offers very quick response.
- Immediate power-up has the D70s ready to take before your finger can reach the shutter button.
- High-speed, high precision 5-area AF system with predictive focus tracking and Lock-on™ ensures quick response and sharp focus, while an AF-assist illuminator helps ensure top performance in dark situations.
- Fast with a range from 30 to 1/8,000 sec. for full creative control.
- Fast sync up to 1/500 sec. available for great fill-effects under brighter light conditions.

Optimized and Predictable Results

- Seven Automated Digital Vari-Program selections easily accessed from the Mode Dial deliver automatic operation that optimizes , sharpening, tone, color, and hue for crisp and vivid results that match the intended shot. Selections include Auto, Portrait, Landscape, Close-up, Sports, Night Portrait, and Night Landscape.
- Image enhancement options optimize sharpening, contrast, tone, color, and hue while using Auto Multi Program [P], Shutter-Priority Auto [S], [Aperture-Priority Auto A], or [Manual M] exposure modes to best match the scene or intended use for the . The easy to set choices include Normal, Vivid, Sharp, Soft, Direct print, Landscape or Custom optimization
- Optimized exposure with a choice of three TTL exposure modes, including ’s acclaimed Meter with 1,005- RGB Sensor, variable Center-Weighted Meter and choice of Spot Meters.
- ’s built-in iTTL automatic balanced Fill- can shoot at synchronized speeds up to 1/500 second for great fill effects when shooting in brighter lighting conditions; compatibility within ’s Creative Lighting System.
- exposure compensation; a comprehensive selection of compensation tools enable more versatile taking; tools for ambient light, illumination and the two combined are provided.
- New Generation Color Reproduction System offers a choice of three color modes to ensure the best match for the shot when operating the camera manually.
Mode Ia: Renders natural-looking skin tones out of the camera. (sRGB)
Mode II: Realizes a wider color range suited for processing or retouching. (Adobe RGB)
Mode IIIa: Renders vivid landscape and flora colors out of the camera. (sRGB)
- JPEG and NEF Combination Filing System enables simultaneous recording of compressed NEF (RAW) and JPEG data for the same shot to optimize and accelerate workflow.
- Exclusive use of Compressed NEF files to maximize number of raw possible for each
CF card used.

Creative and Versatile System for Subtle Expression

- High-Quality Nikkor : The unrivalled performance of AF, AF-S and DX Nikkor expand creative possibilities to the maximum.
- Built-in auto pop-up features exclusive i-TTL control, fast 1/500 sec. sync , and supports ’s Creative Lighting System for wireless control of remote SB-600 and SB-800 Speedlights. Also supports wide-angle up to 18mm.
- ISO shoe makes it easy to attach an SB-600 or SB-800 Speedlight directly to the camera.
- Integrated Software Solutions:

Capture 4 (optional) is a comprehensive and remote camera control package that fully supports NEF* (compressed and uncompressed) (RAW), TIFF and JPEG data. Among other features, the package offers Image Dust Off sensor dust and particle shade removal control; D-Lighting for scene-specific automatic dodge and burn control; and transformation of shots from the AF DX Fisheye-Nikkor 10.5mm f/2.8G ED lens to ultra-wideangle .

Project is ’s versatile bundled software that simplifies and improves data transfer, as well as browsing and editing of image files. Project introduces an entirely new intuitive user interface, and supports exclusive plug-ins for added function.

Improved Overall Performance

- Large 2 inch LCD monitor with user-friendly menus located directly below the displays bigger menu fonts and icons that use familiar keywords for ease of understanding. A protective clear LCD cover is also included with the D70s.
- Versatile LCD playback options include Single frame, Thumbnail (4 or 9 segments), playback (up to 4.7x), Slide show, Histogram indication, and Highlight point displays with automatic image rotation for vertical shots.
- 25 Custom Settings allow you to personalize the operation of your D70s to match your shooting style or the demands of different shooting conditions
- Remote control operation made available with optional ML-L3 (IR) or MC-DC1 electronic cable release.
- Direct printing from the D70 to any PictBridge compatible printer using the supplied USB cable.

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21 Sep 08 Nikon Expands Nikkor Lens Line With Two New DX Lenses for D50 Digital SLR Camera

- New AF-S DX -Nikkor 18-55mm f/3.5-5.6G ED Lens Offers Versatile Range in a Lightweight, Ultra-Compact Package
- New AF-S DX -Nikkor 55-200mm f/4-5.6G ED Lens Brings Powerful Telephoto in a Highly Compact Design

MELVILLE, NY, APRIL 20, 2005 - Inc. (www..com) today unveiled two new DX format Nikkor to accompany its growing line of cameras, including the new D50™. The AF-S DX -Nikkor 18-55mm f/3.5-5.6G ED and AF-S DX -Nikkor 55-200mm f/4-5.6G ED deliver legendary Nikkor within ultra-compact, lightweight and affordable designs, to provide superb quality for . These two new join a growing line-up of DX Nikkor that are designed and optimized for ’s cameras.

“Memorable rely on several factors that certainly begin with an expertly engineered camera equipped with a superior lens. and Nikkor interchangeable work in perfect concert to make remarkable possible for anyone. Nikkor are famous for their ability to record breathtaking , balanced with optimal contrast, accurate and consistent color, all to significantly improve overall ,” said Edward Fasano, General Manager of Marketing at Inc. “’s new AF-S DX -Nikkor 18-55mm f/3.5-5.6G ED and AF-S DX -Nikkor 55-200mm f/4-5.6G ED incorporate the same quality and exclusive optical technologies that have made Nikkor world renowned among professional .”

AF-S DX -Nikkor 18-55mm f/3.5-5.6G ED

Pre-packaged as an ideal companion lens for the new D50 camera, the new AF-S DX -Nikkor 18-55mm f/3.5-5.6G ED is a versatile lens created for a broad range of consumers ranging from occasional weekend snap-shooters to the avid enthusiast. It is an ultra-compact, lightweight standard lens with a 3x range that is ideal for everyday . With a popular 18-55mm range, the lens can be conveniently used to everything from wide angle landscapes to portraits and is well suited for use at parties, on vacation, and other occasions.

AF-S DX -Nikkor 55-200mm f/4-5.6G ED

The new AF-S DX -Nikkor 55-200mm f/4-5.6G ED brings far-away subjects to the without the burden of carrying a large . Zooming in on those elusive action shots at soccer or baseball games will fill the frame with that would be otherwise impossible to capture. Its impressive range of 55-200mm allows users the versatility to capture everything from razor-sharp candid portraits to sports, nature and even wildlife . Despite its long range, the AF-S DX -Nikkor 55-200mm f/4-5.6G ED is remarkably compact and lightweight, and proves to be a formidable companion to the instant responsiveness and the impressive speed of the new D50 camera.

To ensure outstanding , both new also feature ’s exclusive Extra-Low Dispersion (ED) glass to minimize chromatic aberrations, and Silent Wave Motor technology (SWM) for fast, quiet auto-focusing. All of ’s DX Nikkor are optimized for the DX format sensors found in all cameras, making the lens smaller, lighter and with exceptional center-to-edge-to-corner and performance. With the addition of the AF-S DX -Nikkor 18-55mm f/3.5-5.6G ED and AF-S DX -Nikkor 55-200mm f/4-5.6G ED , can choose from 50 Nikkor , ranging from the amazing 10.5mm f/2.8G ED AF DX Fisheye to the astounding 600mm f/4D

ED-IF AF-S II super Telephoto.

Both AF-S DX -Nikkor 18-55mm f/3.5-5.6G ED and AF-S DX -Nikkor 55-200mm f/4-5.6G ED will be available in June 2005 for an estimated selling price of $179.95 and $249.95*, respectively. For more information about and the Nikkor brand of , please visit www..com.

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21 Sep 08 Nikon Introduces Light, Small and Easy to Use D50

- D50’s Ease-of-Use and Attractive Pricing Set to Bring the Thrill of Performance to More Consumers than Ever Before
- 6.1- D50 Arrives in Stores in June 2005 for an Estimated Street Price of $899.95 (D50 outfit, with the new AF-S DX -Nikkor 18-55mm f/3.5-5.6G ED lens)
- Two New DX Nikkor Offer More Options and Versatility

MELVILLE, NY, APRIL 20, 2005 - ® (www..com) has taken another bold step forward in redefining the landscape today by introducing the highly anticipated D50™ camera. The D50 is the smallest, lightest and easiest-to-use camera to date, and is designed for the broadest range of consumers including family -keepers looking to take advantage of the , speed and responsiveness ’s offer, as well as enthusiasts and amateur who want to capture brilliant digital with vibrant color and immaculate . The new entry-level D50 makes exceptional a reality for everyone.

“With the new D50, intends to bring a fulfilling experience to more consumers than ever before and help them capture their most precious with great quality and ease. The D50 inherits the high , responsiveness and speed consumers have come to expect of ’s cameras, while also embodying a simple, intuitive and compact design, so anyone in the family can use it without hesitation,” said Steve Heiner, general manager for Camera Systems at Inc. “The attractive price for the D50 will expand the market substantially and ensure many more people can enjoy shooting with a this year.”

The Ultimate

The D50 stands out as ideal for families searching for that perfect camera to capture timeless during important occasions and life events such as weddings, first homeruns, birthdays, prom night, and golden anniversaries, among others. The D50 is the perfect combination of intelligent, easy-to-use features and impeccable , and at an estimated street price of $899 (for the D50 outfit with the AF-S DX -Nikkor 18-55mm f/3.5-5.6G ED lens), it represents an excellent value for its . The camera’s seven Digital Vari-Program modes make capturing the moment easier than ever, and the new “Child” mode, for example, assures that moms and dads don’t have to be experts to capture the most vivid color and contrast when taking of their children. The D50’s “Child” mode automatically adjusts several of the camera’s settings, including ISO, , and , to produce optimized when taking of children. The D50 promises to be an ideal tool for parents who refuse to let pass them by.

The D50 also includes a full range of manual controls and custom settings, so users can grow with the camera, and advanced enthusiasts can find themselves right at home with a D50 in their hands.

Hallmark and Performance

The D50 incorporates several important new technologies to ensure a rich, yet simplified experience for consumers. With a new 6.1 effective DX Format and a highly advanced image processing engine, the D50 produces dazzlingly faithful capable of tremendous enlargement, yet manageable in overall file size. ’s new Metering II ensures accurate in all types of lighting situations by automatically comparing input from its frame-wide 420- metering sensor for each scene to a large onboard database of over 30,000 scenes from actual . Professionals and amateurs alike rely on ’s exclusive light metering technologies that produce ideal exposures instantly. Newly developed exposure evaluation methods detect highlights and shadows in the frame, and compensate for them to help prevent inaccurate exposure. choices in the D50 extend from 30 seconds to an action-stopping 1/4,000
second. A high-speed sync speed up to 1/500 second makes great fill possible and ’s i-TTL technology makes it automatic.

Simple Sophistication

The next evolution of ’s popular scene-optimized Digital Vari-Program modes simplifies taking, and helps users take incredible with very little effort. The Digital Vari-Program modes also free up the user to think about capturing special and fleeting moments instead of getting overwhelmed with buttons and dials. Selecting one of the seven simple icons from the handy exposure mode dial optimizes otherwise complex settings and ISO-equivalent sensitivity to produce consistently remarkable results. The newly added “Child” mode mentioned earlier makes it easier to take memorable of the little ones complete with vivid color and contrast that are ready to print without the fuss of adjustments within the computer.

Instant Gratification

Unlike lesser systems, the D50 is always ready to shoot when that special moment or expression presents itself. From the moment the power is turned on, the D50 is ready to shoot in an imperceptible 0.2 seconds. The shutter responds almost instantly when a is taken, thereby minimizing “shutter-lag” and virtually eliminating a common frustration of digital . Continuous shooting at 2.5 per second can be maintained for a burst of up to 137 , making action a reality. taken are instantly processed and recorded to a compact SD (Secure Digital) card, and a new USB 2.0 Hi-Speed interface supports faster transfer of when connected to a computer.

Compact, Lightweight and Designed to Go Everywhere

The D50’s compact, lightweight design makes it easy to carry the camera anywhere there’s a good moment to capture. Its smart design and easily accessible controls provide handling efficiency and ease of operation, helping bring the fun back to taking. Newly designed plain-language menus are displayed clearly on the large 2.0-inch , and intuitive help menus are available for on-the-spot reference.

A high capacity rechargeable lithium-ion helps extend mobility and convenience by delivering the power to shoot up to 2,000** on a single charge.

Interchangeable : The Nikkor Advantage

One of the unique benefits of shooting with a is the ability to take advantage of the expansive creative possibilities offered by interchangeable Nikkor . With the introduction of the D50, also introduced two new DX Nikkor that are ideally paired with the D50 to offer consumers a broad range, while maintaining a lightweight and ultra- compact size. Designed exclusively for ’s D-series cameras, DX Nikkor are optimized to achieve outstanding center-to-edge-to-corner , when used with any of ’s cameras. ’s DX Nikkor range now includes six high performance that offer unmatched wide-angle coverage and versatility:

-New AF-S DX -Nikkor 18-55mm f/3.5-5.6G ED
-New AF-S DX -Nikkor 55-200mm f/4-5.6G ED
-AF-S DX -Nikkor 18-70mm f/3.5-4.5 ED-IF
-AF-S DX -Nikkor 17-55mm f/2.8G ED-IF
-AF-S DX -Nikkor 12-24mm f/4G ED-IF
-AF DX Fisheye-Nikkor 10.5mm f/2.8G ED

The D50 also offers seamless compatibility with ’s extensive family of over 50 high-performance AF Nikkor , providing the same superb color reproduction, razor-sharp image clarity and fast and accurate autofocus performance relied upon by the countless number of professional who use ’s pro cameras everyday.

Managing and Sharing with PictureProject™ Software

Sharing is fun, and ’s new PictureProject software is designed to eliminate the complexities typically associated with sharing, managing and editing on a computer. After conducting exhaustive worldwide research into consumer habits, expectations and requirements, developed its PictureProject software to be a simple, easy-to-use, and powerful application that addresses most frustrations associated with managing on a computer. PictureProject boasts powerful features wrapped into an intuitive interface that navigates quickly and is easy to master.

The software allows users to easily transfer to PC’s or MAC’s and browse, organize, and share them. taken in vertical orientation are automatically rotated. Controls for retouch tasks including brightness and red-eye correction, are intuitive and fast. PictureProject’s In Touch™ plug-in allows users to share with friends and relatives without attaching them in an email or uploading them to a website. Instead Pictureproject in-Touch facilitates a direct transfer of the from the sender’s computer to a recipient’s computer. PictureProject In-Touch is included in the newest version 1.5 of PictureProject software and can also be downloaded free of charge via www.nikonnet.com.

With support for JPEG, TIFF and NEF and compressed NEF (RAW) files, PictureProject also works in close unison with Capture 4 as the ideal companion to its powerful feature set. Capture 4 is ’s advanced image management and editing software designed to offer the most robust and comprehensive performance with ’s NEF (RAW) files. While PictureProject is already a dynamic component to , the software also supports plug-ins, allowing users to add new features, as technology and the market evolve.

As part of ’s Total Imaging System, the D50 inherits the advantages of the various components of this system, including high-quality AF and DX Nikkor , the SB-800 and SB-600 Speedlights, which enable use of ’s Creative Lighting System, as well as versatile software options, to deliver a new level of operating ease, expanded creative possibilities, and pure enjoyment. The D50 presents the perfect opportunity for anyone to start enjoying the advantages of today.

The D50 outfit, including the new AF-S DX -Nikkor 18-55mm f/3.5-5.6G ED lens, will be available in June for an estimated selling price of $899.95***.

MAJOR FEATURES OF THE D50

Vivid color and sharp details straight from the camera
- New 6.1 effective DX Format imaging sensor that produces 3,008 x 2,000- with accurate color, high and sharp details for great capable of significant enlargement, or cropping for creative effect. File sizes remain manageable, making it easier to take and store more great .
- Advanced processor that marks a further evolution of analog and digital processing and pre-conditioning technologies, producing that require no preparation in a computer and are ready to print straight from the camera. is optimized, including auto , auto tone and color control, and real-time processes diminish digital noise to produce beautiful long exposure shots.
- Metering II ensures accurate and .
Instant, precise response
- Near-instant 0.2-second power-up, and short shutter release lag (response) time.
- Continuous shooting at 2.5 frames per second for a continuous burst of up to 137 without having to wait for the camera to record the to the SD card. (Using JPEG NORMAL - Large settings, and a SanDisk Ultra II 256MB ) The number of continuous shots possible in a single burst may be fewer depending on the type of used.
- Fast 5-area AF system with predictive focus tracking and Lock-on™ delivers greater precision with fast, more consistent subject acquisition and improved focus tracking to capture all the action as it happens. Automatic AF-assist illuminator helps ensure top AF performance in dark situations.
- Fast with a range from 30 to 1/4,000 sec.
- Fast sync up to 1/500 sec. for great fill-effects under brighter light and back lighted conditions.
- Fast data transfer and recording to SD cards keeps the D50 always ready to shoot in any situation.
Accurate automated and manual control for predictable results
- Seven Digital Vari-Program selections for automatic adjustment of all the settings necessary to produce incredible digital including ISO-equivalent sensitivity, , sharpening, tone (contrast), color, and hue for crisp and vivid results that match the intended shot. Selections include Auto, Portrait, Landscape, Child, Sports, Close up, and Night Portrait.
- Image enhancement options optimize sharpening, tone (contrast), color, or hue while using Auto Multi Program [P], Shutter-Priority Auto [S], Aperture-Priority Auto [A], or Manual [M] exposure modes to best match the taking situation. The easy to set choices include Normal, Vivid, Sharp, Soft, Direct print, Landscape or Custom optimization.
- Automatic control over ISO-equivalent sensitivity from to 1600; can also be set manually.
- Optimized exposure with a choice of three TTL (Through The Lens) exposure modes: Metering II with 420- RGB Sensor, variable Center-Weighted Meter, or choice of Spot Meters.
- Auto exposure bracketing helps achieve the exact results desired.
- exposure compensation.
- A choice of three color modes ensures the best match for the shot when operating the camera manually.
Mode Ia: Renders natural-looking skin tones out of the camera. (sRGB)
Mode II: Realizes a wider color range suited for processing or retouching. (Adobe RGB)
Mode IIIa: Renders vivid landscape and flora colors out of the camera. (sRGB)
- Simultaneous recording of compressed NEF (RAW) and JPEG image files for the same shot helps by providing a smaller JPEG image file that can be quickly sent via email and a compressed NEF (RAW) file for more creative flexibility using PictureProject or Capture software for further enhancement.
Intuitive handling and operating ease
- Light and compact:
Dimensions (W x H x D): 133 x 102 x 76mm (5.3 x 4.1 x 3.0 in.)
Weight: Approx. 540g (1 lb. 3 oz.) without .
- Intuitive and familiar operation with ergonomically designed and sensibly located buttons and controls, including the handy multi selector and mode dial.
- Quality optical features diopter correction and information display.
- New large 2.0-inch LCD monitor located directly below the displays the large fonts of the easy-to-view easy-to-understand menu design, and the intuitive help system dialogs that make understanding easy.
- Versatile LCD playback options include Single image playback, Thumbnail image playback (4 or 9 at a time), playback, Slide show, easy Histogram indication for determining highlights and shadow values, and Highlight point displays for even quicker highlight information, with automatic image rotation for vertical shots.
- LCD control panel on camera top makes it easy to confirm settings and camera status.
- Long-life rechargeable lithium-ion with power to shoot up to 2,000 *1 on a single charge.
- Custom Settings for personalizing to match the individual’s shooting style, or different taking conditions.
- Wireless remote control of the D50 can be achieved with the optional ML-L3 remote control.
Easy image handling
- New Small function for saving within the camera at the reduced sizes of 640×480, 320×240, or 160×120 for Internet use - either for mail attachments or placement on web pages.
- In-camera page setup support makes it easy to print directly from the D50 to any PictBridge compatible printer via the supplied USB cable.
- Up to 36 alphanumeric characters can be entered in each image’s EXIF header (file information) for personal identification when are viewed in PictureProject software.
- Video connector and supplied video cable makes it easy to connect the D50 directly to a television for playing slideshows or viewing individual
Creative and versatile system components
- High-quality Nikkor : The unrivalled performance of AF, AF-S and DX Nikkor greatly expands creative possibilities.
- Built-in auto pop-up features exclusive i-TTL control, fast 1/500 sec. sync , and coverage for as wide as 18mm.
- Supports ’s Creative Lighting System when using a SB-800 and SB-600 Speedlight mounted on the ISO shoe for additional on camera output in large rooms, or for longer distance situations. Also allows off-camera multiple lighting with iTTL Technology with SB-800 and SB-600.
- Integrated Software Solutions:
Capture 4 (Ver. 4.3) (optional) is a comprehensive and remote camera control package that fully supports NEF, (RAW), TIFF and JPEG data. Among other features, the package offers Image Dust Off sensor dust and particle shade removal control, D-Lighting for scene-specific automatic dodge and burn control.

PictureProject is ’s versatile bundled software that simplifies and improves data transfer, as well as browsing and editing of image files. PictureProject features an intuitive user interface, and supports optional plug-ins that add functionality and creative options.

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21 Sep 08 Nikon’s New D2Hs Professional Digital SLR Camera Offers Enhanced Performance, Image Quality and Features

MELVILLE, NY, FEBRUARY 16, 2005 - (www.nikondigitalusa.com), the world leader in , today introduced the new D2Hs™ professional camera that incorporates several new enhancements and features. Designed for photojournalists and sports/action , D2Hs integrates the best technologies from its predecessors with an array of exclusive new innovations that deliver the speed, response and handling required for action .

The range of new features and enhancements in the D2Hs are based on extensive research and feedback from professional around the world. An all-new image processing engine in the camera produces with higher quality, finer gradations and lower noise, while a newly refined exposure metering system improves on ’s hallmark technology. The D2Hs Auto and auto focusing systems have been fine tuned to deliver precise, accurate results and an enhanced buffer now offers continuous shooting at 8 frames per second for up to 50 (JPEG, FINE).

“During the development of ’s recently announced D2X professional camera, the company created several new technologies and innovations that delivered breakthrough performance in that camera. These new innovations have been integrated into the D2Hs to offer photojournalists and sports a camera at par with ’s flagship D2X camera, with comparable performance, features and seamless workflow,” said Steve Heiner, general manager for and Professional Products at . “ will appreciate the seamless design, transition and workflow between the D2X and the new D2Hs, allowing them to quickly switch between the two best-of-breed , as dictated by the situation they need to .”

In addition to ’s exclusive 4.1 DX format JFET LBCAST (Lateral Buried Charge Accumulator and Sensing ), the D2Hs features the following new technologies and enhancements:

- Advanced new image processing engine produces high quality
The new image processing engine adopts advances from the D2X to further improve overall in the D2Hs, producing with finer gradations, lower noise and consistent, smooth transitions.
- High-speed continuous shooting at 8 fps for up to 50
The speed achieved by the LBCAST sensor and the camera’s image processing allows the D2Hs to shoot continuously at 8 frames per second for up to 50 consecutive JPEG or 40 RAW (NEF) shots.
- 3D-Color Matrix Metering II
Refinements to ’s hallmark exposure metering system in the D2Hs result in optimal exposure calculations from the data supplied by the 1,005- RGB Exposure/Color Matrix Metering Sensor, even when shooting under challenging conditions.
- Precise
The D2Hs uses refined Auto (AWB) and Auto Tone Control (ATC) systems to deliver precise settings when shooting in tricky or mixed lighting situations.
- Faster, higher precision 11-area AF system
Refinements to the camera’s AF and lens drive algorithms further improve focus precision, subject acquisition, and subject tracking. The high precision and speed of the D2Hs’ AF system also contributes to achieving high-speed continuous shooting.
- High-speed wireless data transfer and camera control
The D2Hs is compatible with the Wireless Transmitter WT-1/1A as well as the new Wireless Transmitter WT-2/2A, which supports both IEEE 802.11g (for faster transfer speeds) as well as IEEE 802.11b networks. The WT-2/2A also strengthens wireless security options and supports a wider variety of network protocols, including the new PTP/IP protocol that realizes wireless Capture Control from a computer running Capture 4 (Ver. 4.2.1 or later).
- sYCC color space support
Added support for sYCC color space produces JPEG files that can fully exploit the output of the latest color and use a gamut wider than sRGB to achieve optimum print quality.
- GPS connectivity expands applications
The latitude, longitude, altitude and UTC (Coordinated Universal Time) at which a shot is taken can be recorded from a GPS unit to the image’s metadata. GPS units that comply with the NMEA 0183 (ver.2.01) interface standard can be connected using the optional GPS cable (MC-35).
- High- 2.5″ LCD
A new large 2.5-inch LCD monitor with a higher of 232,000 pixels adds an all-digital interface for clear, flicker-free display of and information. Displays include preview at up to 15x magnification, an improved histogram display, and new selectable RGB histogram displays, making exposure confirmation quick, easy and accurate for each of the red, green and blue color channels. Other useful displays include the World Time function and the chronological Recent Settings list.

The D2Hs comes with PictureProject, an easy-to-use software application for managing, editing and sharing image files. The D2Hs is also compatible with ’s optional Capture software package that delivers a unique, powerful and expandable environment for full control over RAW(NEF) files. Capture 4’s Remote Camera Control function can control most shooting settings and trigger the camera’s shutter release remotely, either connected via the USB 2.0 Hi-Speed interface, or using the optional Wireless Transmitter WT-2/2A. (PTP/IP wireless camera control requires Windows XP or Mac OS X.)

As part of ’s Total Imaging System, the D2Hs is compatible with ’s growing family of digital-exclusive DX Nikkor as well as the lineup of high-quality Nikkor AF . When used with the SB-800 or SB-600 Speedlights, the D2Hs maximizes the potential of ’s Creative Lighting System with high precision performance, including i-TTL control and support for ’s Advanced Wireless Lighting system.

The D2Hs will be available in March 2005 for an MSRP of $3499.95.

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21 Sep 08 Nikon Adds New AF-S NR 18-70mm f/3.5-4.5G IF-ED Lens To Growing Line of Optics Dedicated To Nikon Digital SLR Cameras

MELVILLE, NY, JANUARY 28, 2005 - Marking another significant advancement in , ® (www.nikondigitalusa.com), the world leader in , today introduced the versatile new AF-S DX Nikkor™ 18-70mm f/3.5-4.5G IF-ED lens, further expanding ’s successful line of DX Nikkor digital-dedicated . Developed to be compatible with all D-series Cameras, the AF-S DX 18-70mm f/3.5-4.5G IF-ED lens will be included as the standard lens in the recently announced D70 camera Outfit.

The AF-S DX 18-70mm f/3.5-4.5G IF-ED covers a very popular range (equivalent to 27-105mm in format), and offers a selection of ’s highly regarded technologies such as Silent Wave motor (AF-S) for super fast and quiet autofocus operation, Extra-Low (ED) for minimized chromatic aberrations, and Internal Focusing (IF) for convenient and balanced handling. In addition, the AF-S DX 18-70mm f/3.5-4.5G IF-ED also incorporates hallmark features that customers have come to expect from Nikkor , such as distance information guide window, a reliable metal lens mount for years of durability, and a M/A mode for seamless switching between autofocus and manual modes.

“With the introduction of the remarkable new D70 camera, the AF-S DX 18-70mm f/3.5-4.5G IF-ED lens fulfills the need among customers for a versatile, compact that offers a popular range and advanced features,” said Richard LoPinto, vice president for systems, , Inc. “Less than 13 months ago, announced its first DX Nikkor lens, and today with the introduction of the AF-S DX 18-70mm
f/3.5-4.5G IF-ED, has expanded this line to include four , offering the broadest range of digital-dedicated in the market, all with exceptional performance, quality and value,” he added.

Designed exclusively for use with DX Format , DX Nikkor deliver a versatile range of angle-of-view, higher performance, and outstanding center-to-edge-to-corner , while realizing smaller and lighter designs. All DX Nikkor have a angle comparable to that of format with a 1.5x factor. Since the introduction of the DX Nikkor , the series has grown to include four . These include:

* AF-S DX -Nikkor 18-70mm f/3.5-4.5 IF-ED: 76 degrees - 22 degrees
50′ angle-of-view

* AF-S DX -Nikkor 17-55mm f/2.8G IF-ED: 79 degrees - 28 degrees 50′
angle-of-view

* AF-S DX -Nikkor 12-24mm f/4G IF-ED: 99 degrees - 61 degrees
angle-of-view

* AF DX Fisheye-Nikkor 10.5mm f/2.8G ED lens: 180 degrees angle-of-view

When used with a camera and Capture(TM) software, shot with the AF DX Fisheye-Nikkor 10.5mm lens can be transformed into ultra-wide angle rectilinear with a choice of 100 degrees and 130 degrees horizontal angles of view.

The AF-S DX 18-70mm f/3.5-4.5G IF-ED will be packaged with the newly announced D70 camera. The D70 Outfit (including lens) will be available for a suggested retail price of $1999, and an anticipated street price of $1299. Sold separately, the lens will have a suggested retail price of $590. The lens will be available in Spring 2004.

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